The Racecooler Standard Cooler

Introducing the one and only beverage cooler made from official NASCAR™ racing tires.

Bad-to-the-bone in design, the lucky few that get one of these Standard Coolers will enjoy a lifetime of coolness…and not just in the drinks.  The Standard Racecooler is much more than just the 'coolest' cooler, it's also the fastest!!!  It comes hot off the track to our facilities and arrives to you, a beautiful, limited edition, and highly-functional, genuine* racing artifact that wants to be used and will last for many years. 

Global Warming has got nothin' on us…  Being "green" just got cooler…  Firstly, we prevent thousands of tires from being sent to land-fills every year.  Scrap-tires are one of our nations' biggest environmental problems.  Secondly, our interior-liners are more than just tough…they're re-grind!  That means we only use re-cycled plastic on the interior of our coolers as well.  But don't worry, with it's beautiful 'appliance-white' finish, you'll never know the difference.  Our coolers have been reported to keep ice frozen for days in the summer with no lid needed!  So bring on that heat!!!       

* Through Goodwill Industries, we offer a Certificate of Authenticity featuring a photograph of your Standard Racecooler being manufactured and detailing the original manufactures serial numbers for an additional $6.00. So you know when you buy from Racecooler, you are going to get the genuine Cup-Series racing article you expect…